What Does Your eBook Reader Tell Publishers About Your Reading Habits?
IT TAKES THE AVERAGE READER JUST SEVEN HOURS TO READ THE FINAL BOOK IN SUZANNE COLLINS’S “HUNGER GAMES” TRILOGY ON THE KOBO E-READER—ABOUT 57 PAGES AN HOUR. NEARLY 18,000 KINDLE READERS HAVE HIGHLIGHTED THE SAME LINE FROM THE SECOND BOOK IN THE SERIES: “BECAUSE SOMETIMES THINGS HAPPEN TO PEOPLE AND THEY’RE NOT EQUIPPED TO DEAL WITH THEM.” AND ON BARNES & NOBLE’S NOOK, THE FIRST THING THAT MOST READERS DO UPON FINISHING THE FIRST “HUNGER GAMES” BOOK IS TO DOWNLOAD THE NEXT ONE.
For centuries, reading has largely been seen as a solitary and private act, an intimate exchange between the reader and the words on the page. But the rise of digital books has prompted a profound shift in the way we read, transforming the activity into something measurable and quasi-public.
In the past, publishers and authors had no way of knowing what happens when a reader sits down with a book. Does the reader quit after three pages, or finish it in a sitting? Do most readers skip over the introduction, or read it closely, underlining passages and scrawling notes in the margins? Now, e-books are providing a glimpse into the story behind the sales figures, revealing not only how many people buy particular books, but how intensely they read them.
The perfect man, according to data collected by digital publisher Coliloquy from romance-novel readers, has a European accent and is in his 30s with black hair and green eyes.
To learn more about how “Big Brother” is watching another facet of our lives, please visit Alexandra Alter’s article on The Wall Street Journal at http://online.wsj.com/article_email/SB10001424052702304870304577490950051438304-lMyQjAxMTAyMDIwODEyNDgyWj.html
Ugh. Is everything in our lives being tracked? some privacy, please!
We have touted the advantages of the internet for years. Unfortunately, we are just beginning to realize how we are being manipulated by the media.
I had heard they know what a reader highlights. I sometimes highlight passages I feel extremely telling about the character of an individual, or a terribly funny/emotional scene I may use in my review. I also add a few notes which may be meaningless to others. Good thing I’m pretty much an open book, because apparently that is the direction digital linking has forced us into. Thank you, Regina, for your post.
It frightens me, Eileen, when I think upon how much about each of us the digital world has accumulated.
I often highlight quotes to put in my reviews and some of them can be quite racy. I wonder what that says about me!!
If the police ever looked at my search history on the computer, they would find serial killers, arsenic poisoning, body snatchers, the opium trade, cemetery alarms, etc. I would seem quite morbid. LOL!